You may have been perusing Twitter and noticed that people are acknowledging something called their "Klout Score" and thought to yourself, what is this exactly? Or maybe you're a business and you're considering putting a perk online to get the word out about your services. Either way, if you're wondering about Klout, you've come to the right place!
Klout is an online start up that takes all of your social media activity and determines your online influence based on how many people follow you, friend you or fan you, and how well your posts do based on those numbers. The algorithm is a bit more complicated than that, but suffice it to say that your Klout Score is a number that indicates what your overall influence is online. The more you create impressions and engage, the higher your Klout Score.
